CUNY Bernard M Baruch CollegePublic, 4-year · New York, NY · Bachelor's, Master's
501 awards$76,565 median 4 years out
Fields of study · Business, Management, Marketing, and Related Support Services
General Sales, Merchandising and Related Marketing Operations
CIP 52.18. 349 colleges reported awards in this field, totaling 6,033 awards in the latest award year.
Award levels
Where this field is awarded, and what graduates earned
Earnings are national medians for graduates of this field at this level, measured four years after they finished, among students who received federal aid and were working. They describe past graduates across all schools, not one school and not you.
| Level | Colleges | Awards | Median earnings | Middle range |
|---|---|---|---|---|
| Certificate | 223 | 2,315 | $52,001 | $28,786 to $76,706 |
| Associate | 153 | 853 | $46,500 | $33,049 to $65,044 |
| Bachelor's | 73 | 2,272 | $75,399 | $51,403 to $102,168 |
| Graduate certificate | 15 | 87 | Not reported | Not reported |
| Master's | 14 | 504 | $123,713 | $90,889 to $159,791 |
| Doctorate | 1 | 2 | Not reported | Not reported |
Year, scope, and limits
- Cohort or year
- Most recent reported cohorts
- Scope
- Reported for this field of study
National median earnings for this field and credential level, 4 years after completion, across every institution that awards it.
Colleges
Colleges that awarded General Sales, Merchandising and Related Marketing Operations credentials
Listed by awards conferred in the latest award year, which shows size rather than quality. A larger program is not a better program. 64 of these colleges report at least one credential in this field that can be finished fully online.
New York UniversityPrivate nonprofit, 4-year · New York, NY · Master's, Doctorate
480 awards$120,018 median 4 years out
Texas A&M University-College StationPublic, 4-year · College Station, TX · Bachelor's, Graduate certificate
313 awards$93,141 median 4 years out
University of Wisconsin-MadisonPublic, 4-year · Madison, WI · Bachelor's
263 awards$82,081 median 4 years out
West Chester University of PennsylvaniaPublic, 4-year · West Chester, PA · Bachelor's
234 awardsProgram earnings not reported
Weber State UniversityPublic, 4-year · Ogden, UT · Bachelor's, Associate · Fully online option reported
195 awards$82,549 median 4 years out
Tacoma Community CollegePublic, 4-year · Tacoma, WA · Certificate
186 awards$50,865 median 4 years out
University of South Carolina-ColumbiaPublic, 4-year · Columbia, SC · Bachelor's, Master's
147 awards$64,631 median 4 years out
Umpqua Community CollegePublic, 2-year · Roseburg, OR · Certificate · Fully online option reported
126 awards$74,801 median 4 years out
Kansas State UniversityPublic, 4-year · Manhattan, KS · Certificate, Bachelor's
114 awardsProgram earnings not reported
Greenville Technical CollegePublic, 4-year · Greenville, SC · Certificate, Associate
110 awards$39,486 median 4 years out
Santa Monica CollegePublic, 4-year · Santa Monica, CA · Certificate, Associate · Fully online option reported
105 awardsProgram earnings not reported
University of Missouri-ColumbiaPublic, 4-year · Columbia, MO · Certificate
95 awards$87,677 median 4 years out
Purdue University-Main CampusPublic, 4-year · West Lafayette, IN · Bachelor's
93 awards$82,441 median 4 years out
University of Minnesota-Twin CitiesPublic, 4-year · Minneapolis, MN · Bachelor's, Certificate
93 awards$68,903 median 4 years out
East Carolina UniversityPublic, 4-year · Greenville, NC · Certificate · Fully online option reported
88 awardsProgram earnings not reported
University of KentuckyPublic, 4-year · Lexington, KY · Certificate
88 awardsProgram earnings not reported
Lake Land CollegePublic, 2-year · Mattoon, IL · Certificate, Associate
83 awards$44,450 median 4 years out
Oklahoma State University-Main CampusPublic, 4-year · Stillwater, OK · Certificate
78 awardsProgram earnings not reported
Washtenaw Community CollegePublic, 2-year · Ann Arbor, MI · Certificate, Associate · Fully online option reported
74 awardsProgram earnings not reported
Iowa State UniversityPublic, 4-year · Ames, IA · Graduate certificate
67 awardsProgram earnings not reported
Ohio University-Main CampusPublic, 4-year · Athens, OH · Certificate, Graduate certificate, Master's · Fully online option reported
61 awardsProgram earnings not reported
Washington State UniversityPublic, 4-year · Pullman, WA · Certificate
56 awardsProgram earnings not reported
Minnesota State Community and Technical CollegePublic, 2-year · Fergus Falls, MN · Associate, Certificate · Fully online option reported
48 awards$52,931 median 4 years out
Showing 24 of 349 colleges. Filter the full directory by this family →
43 of these programs have a published earnings figure. The rest are suppressed or not reported, usually because too few graduates were in the cohort to publish safely. A blank is not a low number.
Year, scope, and limits
- Cohort or year
- 2023-24 award year
- Scope
- Reported for this field of study
Awards conferred in this field and at this level during the award year.
Related work
Kinds of work this field leads toward
These occupations are commonly linked to CIP 52.18. Wages are national medians across everyone in the occupation, not just recent graduates of this field, and they are not a placement record. Many people in these jobs studied something else.
| Occupation | Group | Median wage | Employed |
|---|---|---|---|
| Business Teachers, Postsecondary | Educational instruction and library | $99,080 | 82,150 |
| First-Line Supervisors of Retail Sales Workers | Sales and related | $48,520 | 1,121,800 |
| First-Line Supervisors of Non-Retail Sales Workers | Sales and related | $87,520 | 214,390 |
| Parts Salespersons | Sales and related | $38,630 | 270,070 |
| Advertising Sales Agents | Sales and related | $64,820 | 91,700 |
| Travel Agents | Sales and related | $50,160 | 55,110 |
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | Sales and related | $69,990 | 1,256,010 |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | Sales and related | $104,920 | 284,800 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | Sales and related | $72,080 | 1,238,190 |
| Demonstrators and Product Promoters | Sales and related | $39,320 | 64,520 |
| Sales and Related Workers, All Other | Sales and related | $48,280 | 93,180 |
Year, scope, and limits
- Cohort or year
- May 2025
- Scope
- Reported for this occupation, nationally
National median wage across all workers in the occupation, not only recent graduates of one field. Wages vary by state, industry, and experience. A wage at or above 239,200 dollars a year is published only as at or above that figure.
Nearby fields
Other fields in Business, Management, Marketing, and Related Support Services
Limits
What this page cannot tell you
- Awards conferred describe last year's graduates. A program can start, change, or close, so confirm the exact program, level, and start term with the college.
- Earnings vary by state, employer, and role. One median hides a wide spread.
- Program availability does not mean the program is offered every term or in your state.
- Nothing here is a chance of admission or a promise of a job.