Western Governors UniversityPrivate nonprofit, 4-year · Salt Lake City, UT · Bachelor's, Master's · Fully online option reported
769 awards$71,431 median 4 years out
Fields of study · Business, Management, Marketing, and Related Support Services
Marketing
CIP 52.14. 1,165 colleges reported awards in this field, totaling 50,266 awards in the latest award year.
Award levels
Where this field is awarded, and what graduates earned
Earnings are national medians for graduates of this field at this level, measured four years after they finished, among students who received federal aid and were working. They describe past graduates across all schools, not one school and not you.
| Level | Colleges | Awards | Median earnings | Middle range |
|---|---|---|---|---|
| Certificate | 276 | 3,326 | $49,757 | $30,843 to $72,728 |
| Associate | 232 | 1,943 | $44,264 | $27,714 to $61,712 |
| Bachelor's | 852 | 41,620 | $69,303 | $49,728 to $93,152 |
| Graduate certificate | 119 | 622 | $93,837 | $60,678 to $138,491 |
| Master's | 177 | 2,730 | $79,106 | $52,679 to $116,591 |
| Doctorate | 14 | 25 | $146,358 | Not reported |
Year, scope, and limits
- Cohort or year
- Most recent reported cohorts
- Scope
- Reported for this field of study
National median earnings for this field and credential level, 4 years after completion, across every institution that awards it.
Colleges
Colleges that awarded Marketing credentials
Listed by awards conferred in the latest award year, which shows size rather than quality. A larger program is not a better program. 251 of these colleges report at least one credential in this field that can be finished fully online.
Southern New Hampshire UniversityPrivate nonprofit, 4-year · Manchester, NH · Bachelor's, Master's, Associate, Graduate certificate · Fully online option reported
634 awards$66,094 median 4 years out
The University of AlabamaPublic, 4-year · Tuscaloosa, AL · Bachelor's, Master's, Doctorate, Graduate certificate
543 awards$77,451 median 4 years out
Ohio State University-Main CampusPublic, 4-year · Columbus, OH · Bachelor's
537 awards$81,119 median 4 years out
University of Cincinnati-Main CampusPublic, 4-year · Cincinnati, OH · Bachelor's, Graduate certificate, Master's · Fully online option reported
533 awards$72,881 median 4 years out
Florida International UniversityPublic, 4-year · Miami, FL · Bachelor's, Master's · Fully online option reported
483 awards$64,423 median 4 years out
Florida State UniversityPublic, 4-year · Tallahassee, FL · Bachelor's
473 awards$84,981 median 4 years out
Ensign CollegePrivate nonprofit, 4-year · Salt Lake City, UT · Certificate, Bachelor's, Associate
468 awardsProgram earnings not reported
Arizona State University Campus ImmersionPublic, 4-year · Tempe, AZ · Bachelor's, Certificate
467 awards$75,099 median 4 years out
University of South FloridaPublic, 4-year · Tampa, FL · Bachelor's, Master's
449 awards$65,269 median 4 years out
Clemson UniversityPublic, 4-year · Clemson, SC · Bachelor's, Master's, Certificate
435 awards$81,109 median 4 years out
Grand Canyon UniversityPrivate for-profit, 4-year · Phoenix, AZ · Bachelor's, Master's · Fully online option reported
433 awards$60,303 median 4 years out
University of GeorgiaPublic, 4-year · Athens, GA · Bachelor's, Master's
427 awards$85,785 median 4 years out
University of HoustonPublic, 4-year · Houston, TX · Bachelor's, Master's
417 awards$68,139 median 4 years out
Texas Tech UniversityPublic, 4-year · Lubbock, TX · Bachelor's, Certificate, Master's · Fully online option reported
401 awards$72,953 median 4 years out
Pennsylvania State University-Main CampusPublic, 4-year · University Park, PA · Bachelor's, Graduate certificate
394 awards$79,343 median 4 years out
The University of Tennessee-KnoxvillePublic, 4-year · Knoxville, TN · Bachelor's, Master's
393 awards$70,661 median 4 years out
Oklahoma State University-Main CampusPublic, 4-year · Stillwater, OK · Bachelor's, Graduate certificate · Fully online option reported
388 awards$62,716 median 4 years out
University of ArkansasPublic, 4-year · Fayetteville, AR · Bachelor's, Master's · Fully online option reported
377 awards$73,153 median 4 years out
University of KentuckyPublic, 4-year · Lexington, KY · Bachelor's, Master's
339 awards$70,776 median 4 years out
Florida Atlantic UniversityPublic, 4-year · Boca Raton, FL · Bachelor's, Certificate
332 awards$62,906 median 4 years out
Washington State UniversityPublic, 4-year · Pullman, WA · Bachelor's, Graduate certificate, Certificate, Doctorate
325 awards$76,595 median 4 years out
Miami University-OxfordPublic, 4-year · Oxford, OH · Bachelor's
323 awards$86,919 median 4 years out
Texas State UniversityPublic, 4-year · San Marcos, TX · Bachelor's, Master's
312 awards$71,539 median 4 years out
Showing 24 of 1,165 colleges. Filter the full directory by this family →
596 of these programs have a published earnings figure. The rest are suppressed or not reported, usually because too few graduates were in the cohort to publish safely. A blank is not a low number.
Year, scope, and limits
- Cohort or year
- 2023-24 award year
- Scope
- Reported for this field of study
Awards conferred in this field and at this level during the award year.
Related work
Kinds of work this field leads toward
These occupations are commonly linked to CIP 52.14. Wages are national medians across everyone in the occupation, not just recent graduates of this field, and they are not a placement record. Many people in these jobs studied something else.
| Occupation | Group | Median wage | Employed |
|---|---|---|---|
| Advertising and Promotions Managers | Management | $133,660 | 21,470 |
| Marketing Managers | Management | $166,790 | 395,240 |
| Sales Managers | Management | $148,270 | 637,080 |
| Fundraising Managers | Management | $125,470 | 38,810 |
| Fundraisers | Business and financial operations | $72,550 | 111,040 |
| Market Research Analysts and Marketing Specialists | Business and financial operations | $78,760 | 899,580 |
| Web and Digital Interface Designers | Computer and mathematical | $104,000 | 113,330 |
| Survey Researchers | Life, physical, and social science | $69,460 | 8,290 |
| Business Teachers, Postsecondary | Educational instruction and library | $99,080 | 82,150 |
Year, scope, and limits
- Cohort or year
- May 2025
- Scope
- Reported for this occupation, nationally
National median wage across all workers in the occupation, not only recent graduates of one field. Wages vary by state, industry, and experience. A wage at or above 239,200 dollars a year is published only as at or above that figure.
Nearby fields
Other fields in Business, Management, Marketing, and Related Support Services
Limits
What this page cannot tell you
- Awards conferred describe last year's graduates. A program can start, change, or close, so confirm the exact program, level, and start term with the college.
- Earnings vary by state, employer, and role. One median hides a wide spread.
- Program availability does not mean the program is offered every term or in your state.
- Nothing here is a chance of admission or a promise of a job.